Tips From A Tripled Kickstarter Goal: The Versalette

Kristin & Shannon, {r}evolution apparel

We clicked the “launch” button with overwhelming anxiety and nerves. We had set a goal of raising $20,000 in 35 days, which in our eyes, seemed like an exorbitant amount of money…

Kickstarter and Crowdfunding: Where Are We Headed?

Screen Shot 2012-08-23 at 10.15.57 AM

Kickstarter — and other crowdfunding initiatives — are clearly becoming a major resource for small, remarkable, creative businesses (and businesses-to-be). So… what happens next?