1. You Talk, They Draw: Ink Factory Studio’s Graphic Recording Venture
Ink Factory Studio has created a booming business in graphic recording. Barely a year old, the Chicago-based company has a full roster of clients around the world with no slow-down in sight.
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2. The 7 Deadly Sins of Marketing, Redux
May this depiction serve as a warning to all marketers engaged in misguided and questionable approaches. Turn back, repent of your evil ways! Abandon all hope, ye who market here… you get the idea!
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3. Is Your Battery Low? Business Vision and Creative Overhead
Your business can be a clear and powerful expression of your big vision — if you invest in your own creative overhead.
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4. Stop Customers Rolling Their Eyes At Your Advertising
Amy Harrison’s “Promise, Process, Proof” copywriting technique — a simple solution to help you cut through the advertising noise.
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5. How To Keep Saying Yes To What Life Brings: TV Host And Raw Food Chef Kirsten Gum
Kirsten Gum is a multi-passionate entrepreneur and world traveler, internationally recognized broadcast journalist, national network TV show host and master raw food chef.
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6. Why I’m tired of Nelson Mandelaâs inaugural address
Marketing is a duty you owe to your just-right clients. Learning how to do it well can make you a better person — and Molly Gordon shows us how.
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7. Moneyball Marketing: The Art of a Startup
While others were schmoozing and networking the baseball scene, the Oakland A’s were going under the hood, synthesizing disparate information to uncover the essentials of a winning team.
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8. Worth Your Investment: Business Software for Microbusinesses on a Budget
Podio, MailChimp, Highrise, Google Apps, Quickbooks, GoToMeeting and more — learn what software YEC members recommend for microbusinesses on a budget.
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9. Got The Niggling Sense Something’s Missing In Your Work Life? How Sara Cohen Solved It
Sara Cohen is a fertility law lawyer and founder of Fertility Law Canada, a leading edge Toronto-based law firm devoted to advocating for all parties involved in third-party reproductive technology.
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10. Sales Psychology: Harness the Power of Desire
Human behavior is driven by two powerful mental forces: the emotional tug toward what we want and the emotional push away from what we wish to avoid. It’s the pain & pleasure principle.
Top 10: Upmarket Articles for July 2012
August 3, 2012 By Leave a Comment